H&M has announced that the next guest designer will be Matthew Williamson, the British designer who is most famouse for his colour-drenched collections. First to hit stores on April 23 will be a exclusive womans fashion line; and, in mid May the whole womans and mens collectoin will hit stores world-wide. In an exclusive for H&M, Williamson will debut his first ever menswear pieces.
Matthew Williamson burst onto the London fashion scene in 1997, with a colorful collection modelled by Kate Moss, Helena Christensen and Jade Jagger. Since then, Williamson has brought the party lifestyle of the global traveller to the catwalks of the fashion world; most recently at New York Fashion Week. His clothes are worn regularly by PLuSHanistas such as Sienna Miller, Keira Knightley, Kate Hudson and Gwyneth Paltrow. Last year he was honoured with an exhibition at the Design Museum in London. http://www.hm.com/us/press/pressreleases/fashion/fashionpressrelease.ahtml?pressreleaseid=721&nodeid=334
If you are interested in getting your hands on some luxurious but affordable pieces, that will last you a lifetime, make sure to keep your eyes open for billboards and adds with more info. Oh and when the line is finally launched make sure you get out there early- in the past when H&M has had guest designers there have been crazy lines filled with hardcore fashion lovers that will do anything to get their hands on that rare peice.
Happy shopping!
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